MLB Spring Training
Our relationship with Major League Baseball has spanned over 30 years and every project is a joy to work on. We were asked to develop themes for the 2017 Spring Training branding. After presenting three strong approaches, MLB selected the Camp Batterton theme. The theme’s key criteria are anticipation, camaraderie, friendship, challenges & skills. Play well gentelmen!
Theme: Camp Batterton | Spring Training Primary Mark | Cactus & Grapefruit League Marks
Ball Club City Tags | Uniform Patches | Base Mark | On Field Marks
Primary Spring Training Marks
Secondary Spring Training Marks
League Specific Marks
Grapefruit League City Tags
Cactus League City Tags
Spring Training Background Art
Spring Training Pattern Art